AI Insights · Timothy · January 2025
Top 5 Delivered Meal Kits and Specialty Foods Apps in the Middle East Q4 2024
Explore the performance trends of the top meal kit and specialty food apps in the Middle East during Q4 2024, based on Sensor Tower data.
In the fourth quarter of 2024, the Middle East saw notable trends across the top five delivered meal kits and specialty foods applications on a unified platform. Based on data from Sensor Tower, here's a detailed look at their performance.
Calo - كالو experienced a fluctuating trend in weekly downloads, starting strong with over 21K downloads and peaking at nearly 28K in early November. However, this was followed by a decline, bottoming out at around 9.6K in mid-December before a slight recovery. The app maintained a robust user base, with weekly active users consistently above 150K, reaching a peak of about 171K in November.
Ghithaa | غذاء showed variable download numbers, starting the quarter at 2.3K and experiencing fluctuations, with a peak of 3.3K in late November. Despite the lack of revenue data, the app demonstrated a steady interest among users.
Numou World had a gradual decline in downloads, beginning the quarter with 2.5K and dropping to a low of 913 in mid-December. However, there was a notable increase to over 2.2K by the end of the year, indicating a potential resurgence in user interest.
Greenola - جرينولا showcased a positive trend in downloads, starting with just over 1.1K and ending the quarter strong at nearly 2.8K. This consistent growth suggests increasing popularity and user engagement.
Shred Meals | شريد ميلز had a challenging quarter, with downloads beginning at 2.1K and gradually declining to around 606 by the year's end. Despite these challenges, the app maintained a presence in the market.
For more detailed insights and analysis, visit Sensor Tower.